Adidas, basketball and Kaleena Smith

Kaleena Smith becomes first high school women's basketball player to sign NIL deal with Adidas
Smith was dominant as a freshman at Ontario Christian, as she was named the 2023-2024 Girls Basketball MaxPreps National Freshman of the Year and also a member of the 2024 USA Women's U17 National Team.
Adidas signs first NIL deal with girls' high school basketball player
While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women basketball players including Chelsea Gray, Kahleah Copper, Aliyah Boston, Aaliyah Edwards, Nneka Ogwumike, Betnijah Laney-Hamilton, Layshia Clarendon, Sophie Cunningham, Erica Wheeler, Zia Cooke, Alysha Clark and Janiah Barker.
Adidas signing high school basketball phenom Kaleena Smith
Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women's Basketball
"When I think about the future of women's basketball, it's clear it's in good hands with hoopers like Kaleena," said WNBA icon and Adidas president of women's basketball Candace Parker.
Ontario standout student-athlete scores NIL deal with adidas
Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.
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Adidas SPZL x C.P. company 10th-anniversary collaboration: Where to buy, release date, and more details explored
Adidas SPZL and C.P. Company are commemorating their 10th-anniversary partnership with a new collection that attributes ...
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How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
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Nike and Adidas are losing their lead in running shoes
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
C.P. Company x adidas Celebrate the Spezial's Tenth Anniversary with New Collection
Rounding out the release comes the C.P. Company x adidas Helvellyn Spezial, which embodies a different energy than the rest ...
C.P. Company and Adidas Spezial Have a Five-Sneaker Collaboration
C.P. Company also collaborated with Adidas in 2018, but not through Spezial. The collection included Sambas and Tobaccos, as ...
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Adidas is apparently looking to bring lower-cost shoe models to the market. The move, which applies to Samba and other shoes, was announced Thursday by the sportswear company. The NCAA basketball ...
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adidas and Cult Come Together to Transform Strength Training and Promote Fitness in India
NewsVoir New Delhi [India], November 14: adidas, a global leader in the sporting goods industry, has announced a new ...
C.P. Company Makes the Adidas Manchester Spezial Even Better
On Monday, Bloomberg reported on Apple’s plans to fully overhaul its laptop line. In fact, MacBook Pro releases are now more ...
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The adidas Spezial x C.P. Company Collab: A Truly British Affair
The 2024 collection introduces five fresh sneaker designs that effortlessly combine C.P. Company’s Italian elegance with ...