Adidas SPZL and C.P. Company are commemorating their 10th-anniversary partnership with a new collection that attributes ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Adidas announced Thursday it has signed 16-year-old Kaleena Smith, a five-star recruit from Ontario Christian High School, to ...

Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

Adidas is kicking off the cold season with Moon Boot, with which it has unveiled a collection that moves between après-ski ...

United Arab Emirates – adidas, in collaboration with the creative agency Them Again, has launched an exciting and unique ...

In 2021, Adidas SPZL and C.P. Company marked the company’s 50th Anniversary with the collaborative Italia CP SPZL trainer. To honor the label’s 10th Anniversary, the Adidas SPZL and C.P. Company ...

Plus, Adidas SPZL x C.P. Company releases one more hit, Stone Island drops a book, Valentino's holiday campaign is full of ...

On Holding AG, the business entity behind the Swiss sportswear label On Running, is raising its sales expectations for the ...